About the founder
I didn’t plan to build a business. I just didn’t want to feel stuck anymore.
Sabahudin Murtić, founder of Unstuck
Back in 2023 I was working a 9 to 5 and applying for new roles almost daily.
I kept getting rejected, mostly because I couldn’t express myself confidently in English, especially in interviews. It was frustrating and pretty demoralizing.
So I started posting on LinkedIn. Not to grow a business. Just to:
- Improve my English
- Document what I was learning
- Build a little confidence
What I didn’t expect? It worked. The more I shared, the more I learned. And eventually, people started reaching out.
After that, I released 50+ GPTs, my second digital product, which was a success. Quick.
After signing my first two high-ticket clients, I took the leap and quit my job. No backup plan. Just a few months of breathing room and a lot of pressure, including €50k of debt at the time.
But that risk? It was the turning point.
What came out of that leap
founders and consultants turned LinkedIn into their #1 growth channel
custom AI workflows and agents built for SMBs
worked with previous employees from both
watched clients go from overlooked to fully booked
And I turned that experience into the repeatable framework I still use today: audit the real work first, build one system against the biggest pain, prove it, then expand. Find, then Fix, then Automate.
The short version
I didn’t plan to build a business. I just didn’t want to feel stuck anymore. And now I help others do the same.
“He’s building personalized AI systems for lead generation, and he walked me through his process in detail. His program for understanding a client is thorough and surprisingly accurate. I’ve since recommended him to multiple individuals and businesses I work with.”
Angela Marie D’AntonioExecutive coach; Forbes, Oxford speaker